JULY 12, 2023 1:00 PM MST - PAST WEBINAR


Everything You Need to Know About OTA Marketing Channels and the Billboard Effect

What is "the billboard effect," and how does it work to drive more direct bookings? Which OTAs are right for your property? Expedia, Booking.com, GlampingHub? And how do they work with ResNexus? Learn the answers to these questions and much more in this informative webinar, and discover how you can leverage the online travel agencies to improve your business.
PRESENTED BY: RESNEXUS

JULY 12, 2023 1:00 PM MST - PAST WEBINAR


Everything You Need to Know About OTA Marketing Channels and the Billboard Effect

What is "the billboard effect," and how does it work to drive more direct bookings? Which OTAs are right for your property? Expedia, Booking.com, GlampingHub? And how do they work with ResNexus? Learn the answers to these questions and much more in this informative webinar, and discover how you can leverage the online travel agencies to improve your business.

PRESENTED BY: RESNEXUS

Time Stamps

0:00 - Introduction
1:08 - Why use marketing channels?
6:09 - How to use OTAs wisely
7:12 - What is the "billboard effect"?
10:04 - Where OTAs fall short
14:44 - Expedia
17:11 - Booking.com
18:02 - Airbnb
19:17 - Vrbo
20:55 - Tripadvisor
23:00 - GlampingHub
23:51 - Little Travel Europe
25:22 - Stash Hotel Rewards
26:28 - The Dyrt
27:35 - Spot2Nite
28:27 - BookOutdoors
29:18 - Hipcamp
30:16 - Google
31:36 - Free Google direct booking link
34:05 - Q&A

Time Stamps

0:00 - Introduction
1:08 - Why use marketing channels?
6:09 - How to use OTAs wisely
7:12 - What is the "billboard effect"?
10:04 - Where OTAs fall short
14:44 - Expedia
17:11 - Booking.com
18:02 - Airbnb
19:17 - Vrbo
20:55 - Tripadvisor
23:00 - GlampingHub
23:51 - Little Travel Europe
25:22 - Stash Hotel Rewards
26:28 - The Dyrt
27:35 - Spot2Nite
28:27 - BookOutdoors
29:18 - Hipcamp
30:16 - Google
31:36 - Free Google direct booking link
34:05 - Q&A

SEE WHY RESNEXUS IS TRUSTED BY THOUSANDS OF PROPERTIES


SEE WHY RESNEXUS IS TRUSTED BY THOUSANDS OF PROPERTIES