Must See, Must Have Items TM - A Reservation Nexus Innovation
In 2006 Reservation Nexus introduced Must See, Must Have Items TM with a focus on retail pictures. Like rooms, specials and retail items sell better when they have pictures as part of the selling process. Other systems had the ability to add retail items but the common theme was that guests would select from a drop down or from a list of packages in a simple text. Must See, Must Have Items increase your overall revenue by 10 to 30% as guests purchase additional items for their stay! At Reservation Nexus, we know that guests aren't staying with you just for a roof over their heads. Guests are staying with you for the experience. A romantic stay at your bed and breakfast is enhanced with chocolate dipped strawberries and red roses awaiting a couple in their room. A weekend getaway for the stressed is alleviated with an in room massage or an aromatherapy bubble bath. See the big difference for yourself below between having large retail pictures and none at all: Must See, Must Have Items
Can't See, Don't Bother Retail Items
Pictures grab the eye and capture attention. Why would you buy something without knowing what it looks like? Guests who can see the retail items you offer will have a better idea if they want what you offer. After guests select their rooms, promote gift shop items automaticallyNot only did Reservation Nexus present retail items with pictures, but Reservation Nexus also created a "must see" option so that guests will see retail items before checking out with a room reservation. In the below sample, it's as easy as the click of a button!
Other reservation systems awkwardly place your specials and retail items at the bottom of the page. Innkeepers soon realized that guests weren't even aware that they could add specials or retail items to their reservation! They were literally out of sight, out of mind. Reservation Nexus's Must See, Must Have Items invite guests in a presentable and unforgettable manner to enhance their bed and breakfast stay while adding to your bottom line. Other reservation systems have tried to offer the same but they fail to understand the importance of the "must see, must have" mentality. Guests have to actually see retail items to want to add them to their reservation. Hiding your retail items behind text and at the bottom of the reservation check out form is comparable to offering rooms on your website as a small link at the bottom of your home page. You wouldn't use a reservation system that would do that to your rooms. So why would you use a reservation system that does that to your other moneymakers? Reservation Nexus leads in Must See, Must Have Items and gets you more revenue for your reservations. |
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