Hospitality Trends & Techniques - Reservation Nexus Hospitality Academy

Hospitality Academy

Welcome to the Reservation Nexus Hospitality Academy! The goal of Reservation Nexus is to elevate industries, one at a time, through innovative products and educational resources.

Our Red Carpet Professionals work with hundreds of innkeepers from all around the world. They see what works and what doesn't. These Red Carpet Professionals make up the instructors for our free online academy where they pass along many tips, techniques, resources and practices for making your enterprise run smoother.

For those that have attended one of our training sessions at various hospitality conferences around the U.S, thanks for your participation!

Marketing Series

Polishing Marketing E-mails by Riana Frahm Learn some easy strategies to rise above the noise-level of spam e-mails and get your marketing e-mails into more inboxes.	Check Availability / Make Reservation Buttons by Riana Frahm Placing an attractive large availability button on your homepage can be the difference between thousands of dollars each year in revenue. It's one of the secrets to success that we have seen for six years now.
Holiday Strategies that Brand Your Business by Ty Currie From Valentine's Day to the winter holiday season, holidays provide a classy opportunity to promote your business. Use any holiday, season or special event to brand your inn with past and potential guests.	Up-selling - A Way to Super-size Your Sales by Aireen Finnerty Super-size your reservations and your revenue by offering specials and packages as well as gift shop items.
Using TripAdvisor.com to your Advantage by David Mayfield How can you make the most out of TripAdvisor.com? TripAdvisor.com continues to gain in influence and it's ability to attract guests to your inn. Read this article to learn more.	Permission-Based Marketing by David Longmore As a part of the hospitality industry, you have a huge opportunity for permission based marketing right from the start that most businesses would envy. Learn the secrets behind marketing to your guests that have already given you permission and would love to be a part of your marketing efforts.
Question & Answer Session about Destination Nexus with James Mayfield, President Destination Nexus is a destination encyclopedia of inns and leisure activities. It will be the most comprehensive source for finding where to stay and what activities are available within the privately owned lodging industry.